HOW TO BUILD AN IMPRESSIVE ONLINE PORTFOLIO - website examples!
- The Academy For Makeup Artists
- Dec 18, 2018
- 3 min read
Going full-time freelance as a makeup artist can be intimidating, but creating an online portfolio for your work is a simple step on the path to professional success. Even if you don’t have an extensive portfolio yet, a professional-looking website that features a few standout shoots can help get you noticed online and shows that you’re serious about building a career in makeup.
If you’re beginning to build a solid audience on Instagram or Facebook, having a website you can direct people to is the best way to let your network know more about your work and what kind of jobs you’re interested in. The design and curation of your makeup artistry portfolio can instantly give viewers a feel for your aesthetic.
A refined and polished website can signal that you’re an expert when it comes to classic looks, while a contemporary and colorful portfolio might be the perfect fit for a fashion-focused makeup artist. A simple, minimal website could be a good choice for a makeup artist specializing in natural looks and clean beauty. Every aspect of your website, from the fonts and colors you choose to the layout you create, will help give viewers an understanding of who you are as a makeup artist.
In addition to being a space where you can showcase your professional style, your makeup artist portfolio should also highlight your experience and achievements. Listing previous clients and publications is a great way to demonstrate the calibre of your work. If you haven’t worked with many clients yet, you can make the most of your portfolio by sharing what kind of work you’re looking for. Regardless of your experience, adding a brief biography is always a good way to introduce yourself to potential clients. Make sure your contact details are clearly listed on your makeup portfolio as well, so people can easily get in touch.
Now you’re ready to begin designing your own portfolio, this list of makeup artists will give you some visual inspiration. From established pros who’ve worked with clients like Kim K and Karlie Kloss, to emerging talents who show major promise, all these makeup artists have seriously impressive websites.
Jinny Kim
A bold editorial photo introduces MUA Jinny Kim’s online portfolio. Click through to find her Beauty gallery, organized in a horizontal scroll which gives the viewer a seamless view of Kim’s work. Based in London, Kim also works with hair. Her website shows a variety of bold looks for editorial shoots, commercial work for clients like Vans, Lazy Oaf, and Fila, as well as wedding and event work. Kim uses a neatly organized sidebar menu to keep her wide range of work easy to access.
Rebecca Muir
Now based in London, British-born makeup artist Rebecca Muir kickstarted her career when she landed a job with Pat McGrath. She’s assisted on shows including Dior Couture, Valentino, and John Galliano, and worked with publications like Vogue, Elle, and L'Officiel.Muir’s portfolio begins with a stunning shoot for Vogue Brazil, instantly introducing the viewer to her bold work.
Claire Plekhoff
Makeup artist Claire Plekhoff counts brands like Jil Sander, Ralph Lauren, and Uniqlo among her clients. Her work tends to have a clean and minimal style which is perfectly matched by the classic font and ample white space of her online portfolio. Plekhoff introduces her personal work on the first page of her website, giving instant insight into the kind of makeup she does best.
www.claireplekhoff.com
Delina Medhin
Delina Medhin grew up obsessed with recreating the beauty looks she saw in magazines, and began working for MAC when she was just 19. Since relocating from North Carolina to New York, Medhin has worked with HBO, Comedy Central, Essence Magazine, and Amazon. Medhin keeps her makeup artistry portfolio professional with a personal section that includes a detailed bio, resume, and links to her popular YouTube channel.
The Academy For Makeup Artists provides formal training in all areas of makeup. Email study@tafmua.com.au to fine out more about our makeup artist courses.
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